Category

marketing-operations

Rebranding: How to Get Started with Strategy Implementation

Ask and you shall receive!  We're back by popular demand to talk more about an issue that faces so many of our clients today: rebranding.  Due to…

Kim Grisvard joins Benson as Vice President of Business Development

Atlanta, GA (November 15, 2019) – Benson Integrated Marketing Solutions, the multifamily industry’s most comprehensive, efficient, and transparent…

Cortland Turns to Benson to Launch Industry-Leading Move-In Gift Program

ATLANTA, GA (October 19, 2018)- Benson Integrated Marketing Solutions, the multifamily industry’s first and largest Centralized Marketing Platform…

EdR Selects Benson to Provide Marketing Operations Platform

ATLANTA, GA (October 10, 2018)- Benson Integrated Marketing Solutions, the multifamily industry’s first and largest Centralized Marketing Platform…

Benson Awarded G7® Master Qualification Status for Third Consecutive Year

ATLANTA, GA (October 2, 2018)- Benson Integrated Marketing Solutions, the multifamily industry’s first and largest Centralized Marketing Platform…

Benson Among First in United States to Expand Capabilities with New HP Technology

ATLANTA, GA (September 27, 2018)- Benson Integrated Marketing Solutions, the multifamily industry’s first and largest centralized marketing…

Rebranding: How to Be Successful in a Unique Industry

There is probably nothing that brings more excitement and fear to the hearts and minds of multifamily operation executives and marketers than the…

How to Ensure Kits Deliver on Your Brand Promise

Successful branding delivers on an authentic promise that helps you connect with your customers and strengthen your relationship with them. For…

What’s the Value in Setting Product and Process Standards in Marketing?

Setting standards on products and processes not only makes you more efficient, but also saves money and makes costs more predictable. I’ve found…

5 Ways to Increase the Efficiency of Your Marketing Efforts

Multifamily marketers and community managers live a life where there’s always far more that needs to be done, than there is time to do it. In…